Personal

Branding

Spring 2021 Workshop

We'll take you through the process of building a personal brand that will:

  • Focus your intentions

  • Power your marketing

  • Inform your social media presence

  • Attract the customers you want

  • Separate you from your competition

1.

IDENTIFY YOUR KEY 

CONNECTION POINTS

You might not think of yourself as a brand, but you are what makes your offering unique. We'll help you understand how you successfully connect with customers and develop your unique brand personality.

2.

IDENTIFY YOUR

AUDIENCE

Your time, money and resources are limited. We'll teach you how to determine the specific target audiences that will embrace your values and increase the effectiveness of your marketing efforts.

3.

IDENTIFY YOUR BRAND CREATE

YOUR MISSION STATEMENT

To communicate your brand's value proposition, you need to understand how your brand is different from every competitor. We'll walk you through developing your brand positioning through exercises like the Onliness Statement.

 

YOU'LL RECEIVE
 

  • Access to the 90 minute virtual workshop, which includes a mix of instruction and small-group breakout discussions moderated by an UpHouse branding expert
     

  • PDF Personal Branding workbook and inspiration cards
     

  • Access to your branding experts for follow-up questions via email
     

 

COST $250 USD

Sign up now to receive updates on our Spring workshop and tips to shape the way you connect to your customers.

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Alex Varricchio and Kiirsten May are the owners of UpHouse, an award-winning marketing firm in Canada.

 

They are also the authors of the leadership and marketing book, The Proximity Paradox, which Publishers Weekly deemed "Innovative. It's a much-needed perspective on how to escape inside-the-box thinking." 

Learn more about the Proximity Paradox and how to overcome it, here.

Diverse Supplier Classification
Certification Number: CGLCC011018

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